From checking Facebook to Checking In, Tweeting, video sharing, Linking, Searching, and connecting, your potential customers are totally connected.
Before you can reach out and touch them, you’ve got to step into the wireless cloud and start hanging out in the same spaces.
Yes, mobile SEO needs to be different from its desktop counterpart to succeed. But the good news is that strong mobile content is still rare enough that you can draw attention just by doing things the right way. So, make 2014 the year you stop just doing mobile, and start doing mobile the right way.